The uses of media appliances like a Smartphone, laptop, and computer with internet access is rapidly growing. E-commerce business opportunity is expanding day-by-day, and so the reason why people frequently consult best e-commerce web development companies for their website development. Easily access to internet availability has lead people to online shopping. Technological awareness is the most influential factor in eCommerce business development in the world. The retail industry has begun to offer e-trading or online shopping. Now retail stores are more focusing on setting up their businesses online where the eCommerce model is helping retailers to understand customer behaviors. Ecommerce is separate but as a part of retail strategy.
According to “Statista”, for 2022, the e-retail revenues are expected to grow 6.54 trillion US dollars over the next three years.
Today, in this blog, we will cast a light on the transformation of Retail Business into a growing online store and understanding the best e-commerce platform from Magento and Shopify.
How eCommerce Development Turn the Local Retail Business into a Growing Online Store?
Everything is gettable with just few clicks
The e-commerce platform and its diverse methods provide more information and technical details of products to the customer than the traditional sales channel. Ecommerce has defined the sales transactions, third party payment and financial transaction, and customer service processes that basically embrace retail stores turn into the online stores. Nowadays customer obsesses with online shopping because they think why to visit a store when everything is gettable with a few clicks. Ecommerce development encourages website marketing, email communication with customers, and the use of the internet for conducting research and managing daily business activities.
E-commerce covers a large retail market
According to “Statista” by the 2021 online buyers are expected to surpass 65% of internet users worldwide. This is the main reason retailers are establishing their online store to compete in this digital world. Ecommerce development covers a large retail market and provides the vast majority of services with product information and technical details. Having an online store is not just about selling products but also about providing value to potential customers across the globe. According to the “Marketingland” surveys, 90% of customers claim that online review of products/services influences their buy decisions. There are several marketing techniques such as blog marketing or guest posting helps retailers to get their messages to their target audience faster.
Online store has helped in cost reduction
Online retail stores are driving the outcomes and land up on an eCommerce website that they never heard of. If you have an online store, then the whole world is like a playground and it gains new customers with search engine visibility. Online retail is driven by search engines. One of the tangible positivity of an online store is that it lowered the cost. Ecommerce development automates the checkpoint, billing, payments, inventory management, and many other operational processes make lower that are required to run retail stores. The online website of the retail store helps in locating the product quicker through intuitive navigation or the use of the search box to narrow down product search immediately.
Magento Vs Shopify
Choosing the right eCommerce software development partner to build an eCommerce website for managing an online store is very important. Magento is an open-source that is built in PHP. Magento has become very famous in leading eCommerce solutions. Magento and Shopify both offer primary functionalities that are powerful to use and maintain. Especially Shopify is significantly easier to set up and in use if you compare it with Magento. Despite having intermediate and advanced features in Magento, Shopify offers impeccable support for extended functionality. Shopify allows for the unlimited products in your store so as the Magento but the reason for Shopify up on this is because of its direct integration to drop shipping inventory apps like Oberlo.
Shopify offers fully managed hosted solutions compare to Magento
Magento allows a virtually unlimited number of products. If you add many products to the store then it might get a server performance issue and site loading speed issue but with Shopify, you don’t need to worry about such issues because it is a fully managed and hosted solution. Also, Shopify integrates with some dropshipping tools that help in the exact shipping calculation.
Magento allows coupons and discount codes in the lite plan whereas Shopify don’t
Shopify does not offer provision for coupons and discount codes in the lite plan feature list but it can be avail in all the other plans while Magento allows such functionality (coupons and discount code) creation and calculation from the start.
Shopify has more payment gateway support compare to Magento
Magento has a lower number of payment gateways support options but Shopify has a major advantage as its support for over 70 payment gateways. However, payment gateways can be added to the Magento store via third-party add-ons. There is a 0% transaction fee in the Shopify payment gateway.
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Themes and templates in Shopify significantly smaller than Magneto’s open source
Magento and Shopify offer a substantial collection of themes and templates that give your online store a great look and feel which suits your products. Themes and templates in Shopify significantly smaller than Magneto’s open source. Free Shopify themes and templates are generally more contemporary as compared to the Magento open-source.
Magento offers massive support for 5000+ app and add-ons whereas Shopify offers just over 100
Shopify offers over 100 apps and add-ons that abet in enhancing and expanding the functionality of your online store in various ways. In Shopify, you can moderate the things pretty well so that no junk app can damage your site. Magento has a huge advantage here, with a whopping 5000+ app and add-ons it just because of the large open-source community-driven nature of the platform that is a mix of paid as well as free apps and add-ons.
Multi-lingual support for Magento
Shopify does not offer completely multi-lingual capability directly but it can happen through third-party paid apps. Magento has full advantage of having multi-lingual support. Magento and Shopify have extensive SEO capabilities to drive and help to get more traffic for your store search engines.
Magento and Shopify are open-source platforms and fairly powerful for building e-commerce stores. Shopify provides greater ease in hosting and managing service while Magento requires you to purchase hosting and carry out all the software or system setup and installation procedures yourself. Shopify comes out as a winner because of its maximum ease of use and powerful capabilities. Besides all these, it is fair enough to say that picking the right platform mostly depends on one’s requirements and needs of the e-commerce business.
The online store helps you in saving huge time as well as cost by eliminating the need to visit the shop for purchases. E-commerce facilitates you for comparison shopping where customers can browse multiple online stores and find the best prices. E-commerce development turns a retail business to run all the time. E-commerce platforms can make product information with in-depth details available to customers.